KIDZ COTTAGE is a modern and innovative hair care center designed purposely for kids.
Their friendly staff, together with their colorful salon, toys, video games and entertaining environment, is geared towards giving your kids a great salon experience aside leaving them with an indelible smile.
Before they approached us, Kidz Cottage had low online presence. Their website was also static, bringing in no quality leads for business growth. A poor social media presence and an unresponsive website meant poor returns on investments (ROI).
We started researching their industry by collecting data on their competitors online efforts. We built an ideal customer profile which directed their content online. We looked into their competitors strategies online. We realized some of their major competitors were not doing content marketing i.e blogging. We built and optimized their Facebook and Instagram platform from ground up. We also redesigned their website and made it responsive; meaning the website was accessible on many devices which improved user experience. On the website we produced blogs which fueled their content online and drove in traffic organically
We grew their audience on Instagram by 90% and Facebook by 50% in just four months. The return on investments (ROI) on their online marketing activities saw 10% growth in their annual revenue. Our social media management has impacted their sales and Kidz Cottage continues to be a loyal customer to date.